MAD MEN costume designer Janie Bryant speaks about Maidenform . . . → Read More: JANIE BRYANT SPEAKS ABOUT MAIDENFORM SHAPEWEAR
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Shapewear over the past few decades has changed, and so has the average american. We are a heavier society, but clothing trends did not address this shift. Instead we were faced with the tell-all of spandex and yoga-wear. It’s a good thing, this change in shapewear. Corsets and girdles with boning were not considered . . . → Read More: Miraculous Creations? Maidenform is a foundation in the undergarment world. In this short video clip we get a glimpse of the first Maidenform bra and how it was presented to the world through advertisements. Today Maidenform offers a variety of undergarments from bras, cami and tanktops, to waist shapers, slimmers and . . . → Read More: Maidenform – Where Shapewear Begins |
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